by zolton | Oct 28, 2013 | Bing, Google, Google AdWords, Internet Marketing, Local Advertising, Mobile Marketing, Pay Per Click Management, search engine optimization, Yahoo
You have finally created your companies website! Great, now what to do now? A website is completely pointless without visitors. Likewise, a business is completely pointless without customers. You will make ore sales with more traffic to your site. A simple concept...
by zolton | Aug 18, 2011 | Google AdWords, Pay Per Click Management, search engine optimization
What should you pay in terms of PPC advertising in order to acquire a customer? That’s the magic question, and the answer depends on what you’re selling. Let’s say you’re a musician selling CDs. Your profit per CD sale is $6. If you can...
by zolton | Dec 7, 2010 | Google, Google AdWords, Pay Per Click Management
U.S. retailers spent 37% more this year on PPC advertising ahead of Black Friday and Cyber Monday, compared to last year according to SearchIgnite. Along with increases in ad spend came increases in conversions, with a 28.7% increase in conversions after click and a...
