All the tech superheroes want to get into China. It’s the biggest potential economy in the world – by a landslide. But, it’s a tough one. Incredibly regulated by the controlling Chinese government.
Yet, that hasn’t stopped Groupon for wanting to see if they can mimic their U.S. local domination in China’s local cities. After their acquisition of local competitors in Taiwan and Hong Kong, Groupon has chosen a different method in Mainland China. Building from scratch, and aggressively hiring at every position. In fact, insider reports claim that they hope to be a 1,000 employee organization by March, starting off as 10 Groupon executives.
Groupon has the money. They obviously have the ambition. But can they do what so many American tech companies have tried to do and failed? We’ll see.