by zolton | Jun 9, 2011 | Mobile Marketing
Uh oh. You finally figured out what a QR code was, and now we’re moving on to the next big thing? Yes. Because, let’s be honest. There were a few success stories rolled out by the big players using QR codes. But the majority of QR code campaigns ended up...
by zolton | Apr 4, 2011 | Mobile Marketing
The hype behind QR codes is still way bigger than the actual success stories. Yet, we see in other countries, like Japan, where they work tremendously well. So, what has to happen here before QR codes really take off? When you currently see a QR code, odds are you...
by zolton | Mar 7, 2011 | Mobile Marketing
After hearing non-stop about QR codes for the past year, get used to the buzzword that is “augmented reality.” This technology lets you use your smartphone to virtually interact with reality. We’ve talked about it in January with eBay’s Fashion...
