by zolton | May 24, 2017 | Advertising, Blog, Branding, Content Marketing, Digital Marketing, Google, Google AdWords, Google Analytics, Internet Marketing, Internet Marketing Strategies, Keywords, marketing, Optimization
The best way to get your business name out on the internet is through direct ad-targeting; it is imperative that you push your services and products towards the correct audience, however, it is very common for your ads to be targeted toward the wrong people. To ensure...
by zolton | May 5, 2017 | Advertising, Internet Marketing, Internet Marketing Strategies, Local Advertising, Pay Per Click, Pay Per Click Management, search engine optimization, SEO
A solid Internet marketing campaign plays an essential role in ensuring your business can be found when you are being searched for on the search engines. With there being a variety of options when it comes to search engine optimization, there really is one Internet...
by zolton | Feb 25, 2016 | Google, Google AdWords, Google Analytics, Internet Marketing, Local Advertising, marketing, Pay Per Click, Pay Per Click Management, search engine optimization
Pay-per-click marketing has quickly become one of the most popular ways to advertise your business amongst the search engines. Simply by advertising, each click on your advertisement can lead visitors directly to your site. How Pay-Per-Click Works For example, when...
by zolton | Aug 18, 2014 | Google AdWords, Internet Marketing, Pay Per Click Management
PPC helps physicians attract potential patients to their site, as long as the campaign is managed properly. In order to manage a PPC campaign successfully, it must be closely monitored to ensure proper bidding for keywords and ad copy. Understanding when something...
by zolton | Jan 20, 2014 | Google, Google AdWords, search engine optimization
When developing your digital marketing plan, it is important that you stay informed and make decisions based on your business’ needs. When it comes to ensuring you can be found on the search engines, there are limited options to provide you with results. While paid...