by zolton | Sep 21, 2011 | Facebook, Google, LinkedIn, Mobile Marketing, Social Media, Twitter
You walk in to your favorite restaurant in the city. You pull out your phone to brag to your friends, and possibly see that someone you know is there, too. So, what do you do? Check in to Foursquare, Google Places, Facebook Places, Yelp, or one of the many other...
by zolton | Mar 11, 2011 | Facebook, Google, Local Advertising, Mobile Marketing, search engine optimization, Social Media
You’ve been hearing all the gurus talk about it for a year now. “Things are moving local.” They’re using the phrase “hyper-local” in ways you don’t understand. So, what’s it all mean? Simply that in an increasingly...
by zolton | Feb 4, 2011 | Facebook, Google, Mobile Marketing, Social Media
When Facebook Places came out, many thought that it would quickly surpass FourSquare as the premier geo-location tool in the market. But, we may have over-estimated the desire for geo-location in general. After the initial fad ran out, the pure utilitarian value of...
by zolton | Dec 16, 2010 | Facebook
Foursquare. Facebook Places. Shopkick. You check in. Tell your friends. Maybe get rewarded for it. While companies are trying to figure out how to win the GPS check-in war, other people are trying to figure out where else this idea can extend. In fact, Meebo...
by zolton | Dec 1, 2010 | Facebook, Google, Local Advertising, search engine optimization, Social Media
We here at Windy City Strategies work hard to keep you posted on the territorial battle that is the Google vs. Facebook wars. Simply because it’s so interesting. And it’s results will define the next decade of the Web. So, let’s quickly catch you up...