by zolton | Sep 19, 2011 | Internet Marketing
Book rental companies have existed for years, and no, we’re not talking about public libraries. But, what about a rental service for digital books? That hasn’t been done yet. And Amazon is rumored to be a possible pioneer. Amazon currently offers digital...
by zolton | Aug 23, 2011 | Mobile Marketing
For so long, e-books have been a waste of their technology. Sure, it’s a far less cheaper distribution model than traditional publishing. But, within an electronic format, we weren’t taking advantage of any of the possibilities of this format. Until now....
by zolton | Oct 19, 2010 | Mobile Marketing
Textbooks are expensive, and time-sensitive. Students often get frustrated when they buy a textbook for $120, the curriculum changes the next semester and the student can’t re-sell the book. That’s why book “renting” has become more and more...
