The online video rankings have been shaken. While Google sites are still strongly affixed among the top of the charts, Microsoft has jumped 5 spots, into the #2 position, gaining 10.7 million visitors between January and February, according to ComScore.
Microsoft has had quite a year or so with Bing and Windows 7 Mobile, and I’m becoming very glad they’re playing this strong underdog role to Google. Because it keeps Google on their toes. Makes them better.
And who knows? Perhaps Microsoft will come out with a game-changer that makes us rethink the #1 spot. After all, there’s plenty of undiscovered digital territory for the next-generation Magellan to discover. Google’s plans to move to professional-level HD video on YouTube are going to switch things up. We’ll see how Microsoft counters.