As the tech community continues its evolution to a universal standard of Web programming (think HTML5), the new world of mobile operating systems is already starting out completely fragmented.
Let’s say you decide to make an app. Well, you have to decide who you’re going to make it for. Because if you want your entire customer base to enjoy the fruits of your labor, you can’t just make it for Apple. (<– like that pun?)
Because Apple’s iPhone App Store sells 33 million App downloads each day. But Google’s Android App Store sells nearly 17 million a day. Plus Blackberry, Nokia, Palm and Microsoft. And your decision becomes not what kind of app are you developing, but who won’t get to use it.