Google’s new Chrome browser continues to grow in popularity. And Google has announced their new strategy for achieving total browser market domination. That strategy? Releasing a new stable version of Google Chrome every 6 weeks. Google believes that by accelerating the rate at which they release new versions of their browser, they will be able to get new features in the hands of consumers faster than ever before. Plus, it puts less pressure on Google engineers to create a “reason” for a release. Instead they’re shooting for steady and stable improvement over time. Hoping that the constant press from these releases helps build the product popularity.
Currently, Google’s timeline for new releases is about 12 weeks, double their new goal time. We’ll see if they are able to keep up with their good intentions.