There’s a new economy growing as we speak.
No, not Farmville. This is bigger than that. And yes I know that’s a big claim.
But, the same virtual currency behind Farmville has taken another leap forward today. RockYou, the developer behind such online apps as “SuperWall” and “Pieces of Flair”, has signed a five year contract to only accept Facebook credits. In exchange, like any Facebook credits partner, RockYou will receive 70 percent of the revenue they receive from Facebook Credits.
Virtual goods and virtual currency has grown leaps and bounds since Second Life’s mainstream introduction a few years back. And honestly, in terms of product partnership possibilities, new advertising, ease of use and user demand for virtual goods, we could be on the precipice of finding a stronger currency than the U.S. dollar.