Reality TV has become superfluous. It’s cheap to produce, and highly addicting to watch.
But there’s a next level of “reality” that YouNow hopes to bring to Internet television. Where the television audience has multiple roles, including viewer, judge and even contestant. For instance, let’s say YouNow offers a Country Artist of the Week competition. You use your webcam to broadcast your talent. And in real-time, the Internet audience either votes you down (gong-show style) to skip to the next contestant, or votes you up to extend your airtime.
In theory, I love this idea. Especially the real-time audience-as-judge aspect. But, as this gains in popularity and you have 10,000 people vying for air-time, how do you decide on who gets air-time? But, if they can figure this out, I think it’s a brilliant idea.